Work Description

PR Account Executive

The account executive will work with the line manager and internal team to manage multiple client portfolios. The individual must possess stellar interpersonal skills to contribute toward business growth and maintain long-term client relationships. In addition, the account executive must have a clear understanding of PR and digital strategy.

Some work duties associated:

• Create, design and strategize proposals
• Present PR & digital strategies to clients
• Event planning of projects and managing timelines
• Leverage existing and cultivating new media relationships 
• Addressing all client inquiries effectively and in a timely manner
• Collaborating with internal and external teams on workflow
• Managing content tactic to publish articles and copy
• Analyze on performances before, during, and after campaigns
• Reporting on implementations and campaign metrics 
• Update and regulate media spending and other finances
• Communicate to stakeholders on project progress and direction

Demands of other responsibilities may arise naturally in this line of work. The account executive must always be alert and ready to problem solve, and most importantly, communicate well. Other skill sets that are required:

• Knowledge on digital, online tools, and media
• Experience with customer service and project management 
• Understanding of online marketing and social media platforms
• Excellent verbal and written communication skills (English and Vietnamese)
• Proficiency in MS Office (Excel, Powerpoint, and Word)
• Strong analytical skills
• Continual updates of industry trends
• 1 – 3 years experience in accounts or media (agency-side preferred)
• College degree in Communications, Marketing, PR or relevant field